blech:
posted on 2005/08/29 21:25
The second Channel 4 spin-off channel (after E4) seems to be picking up a bit of press as it moves towards its October launch.
Putting a show about David Blunkett seems to have garnered a few column inches, anyway.
hitherto:
So this would be "the new, upmarket channel" from C4?
blech:
So Brand Republic says.
The free-to-view digital channel has a public service focus like rival BBC4, while aiming to be less highbrow.
hitherto:
That kind of branding can go horribly wrong. I mean "BBC4 but less highbrow" is BBC2, which C4 is kinda supposed to be like. and E4 is slightly less highbrow than that.
All I see is a big mess of brows.
They should rebrand it as "E4 but with gold taps in the bathroom"
(although kudos for getting the Daily Show)
The:
Just how many fours do we need? I think we've enough now given we've got BBC Four, BBC Radio 4, C4, E4 (&E4+1), FilmFour(&FilmFour+1), FilmFour Weekly, Sky Movies 4 and soon More4 & ITV4.
blech:
Do you have a fear of fours?
We hate you all. Yes, especially you. Sod off and DIE