2lmc spool


ramblings from the minds of children


Emap to launch 'Heat' for lads


hitherto:

Emap to launch 'Heat' for lads


posted on 2003/10/07 10:08

 

Interesting idea, but I'm sceptical that it'll find a regular market


 

On the other hand, Heat very nearly tanked in its first year, and now has a huge circulation, and has spawned a raft of imitators.


 

And apparently, 900,000 men read a celeb mag every week.


blech:

I wonder how many of them would go to the trouble of buying one, as opposed to merely reading the copies that just show up.


The:

and frankly, you have to wonder how many of them are poofs


hitherto:

Unfortunately, 2lmc's only source of Heat is currently in South America, so we've been deprived of our regular celebrity magazine reading for the last 6 weeks or so.



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